I'm curious how other developers approach competitive research when exploring a new app idea.
My workflow has always been pretty manual — I open 15-20 App Store listings in separate tabs, screenshot them, then download each competitor and screenshot their onboarding flows. Everything gets dragged into a Figma board where I try to spot patterns in how competitors handle onboarding, pricing, and feature presentation. It works, but it takes forever and I lose momentum before I even start building.
The text-heavy tools out there (App Annie, Sensor Tower dashboards, spreadsheets of keyword rankings) give useful data, but they never matched how I actually think about the market. I think visually — I want to see all the competitors laid out side by side, compare their screenshots, scan their reviews, and get a feel for the landscape at a glance.
I ended up building a tool to scratch this itch: https://app-canvas-one.vercel.app/. You describe an app idea or paste App Store URLs, and it lays out competitor screenshots, ratings, reviews, and download estimates on an interactive canvas you can zoom around. Think "Figma board meets App Store research."
It's early and I'm actively looking for feedback from other developers who do this kind of research. If you have opinions about what's missing from your competitive research workflow, I'd genuinely love to hear them — either here or happy to jump on a quick call.
A few things I'm specifically wondering:
Do you do visual competitive research at all, or is it mostly spreadsheet/data-driven?
What's the first thing you look at when evaluating a competitor — screenshots? reviews? download numbers?
At what point in your process do you decide "this niche is worth building in" vs. moving on?
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